What to expect and the biggest announcements

Key Takeaways

  • CES 2024 will take place from January 9-12 and is expected to bring over 150,000 industry attendees.
  • Some companies have already announced their products, such as LG’s QNED TVs and Samsung’s Galaxy Book 4 series.
  • Key players like AMD, Hisense, Lenovo, Nvidia, Panasonic, Qualcomm, and Samsung are expected to make significant announcements at CES 2024.


Every year in tech kicks off with one huge show. Run by the Consumer Technology Association, the Consumer Electronics Show is notorious because it’s held in Las Vegas, city of sin, but also because it was designed to focus on the products you and I would use on a regular basis. CES typically reflects the biggest trends in technology at the moment and has the capacity to set the tone for the months to come.

The show has changed over the years, but it remains a huge gathering in the Nevada desert, where some really exciting new tech gets flaunted. It’s often the launch venue for terrific laptops, the best new TVs, and some great audio tech. So, with the news cycle already revving up ahead of CES 2024, here’s what you need to know.

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When is CES 2024?

The official show dates for CES 2024 run from January 9 to 12. This isn’t when the bulk of the news announcements appear, however, as briefings and press releases already out ahead of even the weekend before the show. We’ll get to those in a moment.

Who is attending CES 2024?

CES is an industry event, so the public cannot attend. But anyone connected to the consumer electronics industry can apply for a pass. In 2019, over 182,000 people attended, filling the event to its limit. That included more than 4,000 companies and almost 7,000 members of the media. The CTA is expecting that CES 2024 will bring over 150,000 industry attendees, with over 3,500+ companies exhibiting.

What’s already been announced at CES 2024?

Members of the media have been taking pre-briefs from companies with CES floor presence for weeks before even the pre-show festivities were due to begin. You’ve already seen several bits of news posted to the Pocket-lint feed. If you haven’t, here’s where you can catch up:

CES 2024 biggest announcements so far

The real theme of CES 2023 is alternative realities photo 1
Pocket-lint

What else to expect from CES 2024

CES is the first opportunity for many companies to show off their products for the coming year – as well as show off future technologies. While it’s dominated by big brands, it’s also an opportunity for smaller companies to showcase either great inventions, or products that, quite frankly, may never see the light of day again.

AMD at CES 2024

AMD is rumoured to be announcing the Ryzen 8000G APUs in January and CES could be the perfect venue to kick off this conversation. The company often uses CES – probably to counterbalance Nvidia – so it’s worth keeping an eye on.

So far, the conversation here has been about new AI inference chips for automobiles.

Hisense at CES 2024

Hisense has been making waves in television over the past couple of years. The Hisense U7K has been a stand-out TV of 2023, and we’re expecting more Mini-LED action from the company at CES 2024 — particularly, the Hisense 110UX, a 110-inch Mini-LED TV which is said to have a massive 10,000 nits brightness. That’s not designed just to illuminate your room, it’s to give greater dynamic range to really punch out those HDR highlights.

The company also told us about an in-vehicle projection system and dishwasher all the way back in November.

Lenovo at CES 2024

Lenovo is a big exhibitor at CES, and we expect 2024 to be no different. We’re expecting a full range of tablet and notebook launches, as the company continues to explore the various form factors that bridge the divide between the two.

Nvidia at CES 2024

Nvidia likes CES, often kicking off its new tech announcements. That’s no different for 2024, with the company confirming that it will be hosting a special address from the show. It’s rumored that there are RTX 4000 Super cards incoming, so that’s something to be excited about.

Panasonic at CES 2024

Panasonic often uses CES to talk about its latest TV technology. It typically uses the show to launch its flagship TV and talk about other related TV technologies. I’m expecting Panasonic to use the event to talk about changes to the panel and processing technology.

Qualcomm at CES 2024

Qualcomm is delivering a keynote address at CES 2024 and we’re probably going to hear more about how growing processing power can serve AI and mixed reality applications.

Oddly enough, the chipmaker does have a product launch at the show with the Snapdragon XR2+ Gen 2 SoC. The company tells us to hear more about it in Samsung and Google products.

Samsung at CES 2024

In addition to the Odyssey monitors, Samsung is already getting out word about its new partnerships with Hyundai and Tesla on smart auto integrations with the energy grid and the home plus a new vendor program for accessibility-minded gaming accessories.

We might still see new TVs out of the company as well as Galaxy Unpacked event teasers talking about the Galaxy S24… without explicitly mentioning the Galaxy S24. That show is set to happen later in January.

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